Investing in our region, one putt at a time
I could not have been more thrilled when I found out that the 2017 United States Senior Open Championship was returning to Salem Country Club in Peabody.
As a long-time member and a former board member of Salem Country Club, I remember the 2001 tournament like it was yesterday. The atmosphere was electric.
Seeing legends like Arnold Palmer, Jack Nicklaus, and Gary Player compete for the Francis Ouimet Trophy on a course that I myself had played dozens of times before was a special experience. It was even more special since I grew up watching those same pros go head-to-head on TV on Sunday afternoons with my Dad.
Beyond the tournament itself, I also recall how the entire North Shore of Boston was abuzz with anticipation and excitement.
This may be why I’m most excited to see the U.S. Senior Open return to Salem after 15 years – because it will bring together our community and the surrounding communities for an entire week in late June. It will also introduce this corner of the New England to a worldwide audience of golfers and their families, many of whom will come from out of town.
Introducing hundreds of thousands of people to the beauty and history of this area will result in a dramatic economic boost for our region. Spectators and their families will stay in our hotels, eat in our restaurants, and shop at our stores. They will visit our museums and participate in our tours. These local businesses, many of which Salem Five is fortunate to count among our customers, will benefit greatly as a result.
I’m particularly proud to have been part of the team at Salem Five that helped bring such a prestigious national event to our community.
Sponsoring an event like the U.S. Senior Open is not only in line with Salem Five’s deep commitment to our customers and communities, but it is also the right thing to do for our region. Events like this don’t come around very often, which is why we view Salem Five’s involvement as more than just support: we see it as an investment in the continued vitality of this place we call home.
I can’t wait to see our community come alive next June for this one-of-a-kind experience. Our beautiful North Shore will provide an unparalleled backdrop for one of sports’ best events.
By: Kevin Rourke
Kevin Rourke is Senior Vice President of Commercial Banking at Salem Five Bank (www.salemfive.com) in Salem, Massachusetts. The mutual institution designs and delivers sophisticated retail and commercial banking products and services coupled with smart technology to customers in Essex, Middlesex, Suffolk, and Norfolk counties.